Swiss precision and the charm of Italian design are now at the service of Sardinian sports television: Directa Sport is pleased to announce the agreement with 14 Fourteen – Official, a reference brand on the international sportswear scene. Starting next weekend, we’ll be telling you all the emotions of the island’s sports by wearing the equipments designed by the Geneva-based company, characterised by the quality of the materials and a unique style.
Fourteen is distinguished by a unique corporate culture based on two essential pillars: exclusive design and the constant search for new technical solutions. Thanks to the work of a highly specialised team, in just 9 years Fourteen has become a reality present in 12 countries. Many important partners have chosen to rely on the brand bearing the number 14. Among them, the Kosovo football team, the Swiss basketball team, the Italian women’s Legabasket team and the Italian champions of Famila Schio Basketball. All information about the brand – which recently opened its Italian branch in Turin – is available on 14fourteen.com.
As of today, Fourteen will also be able to count on the figures offered by Directa Sport, a project that is growing exponentially and capable of achieving more and more consensus even outside the island. The figures are proof of this: more than 3,000 daily visits to the directasport.it website (up to 6,000 at weekends), 33 thousand followers on the networks, 34 disciplines commented, more than a million views on Youtube and 200 thousand users per month on the Facebook page.
“A company of the calibre of Fourteen has noticed our work, and this can only fill us with pride – comments Mauro Farris, director in charge of Directa Sport – we thank the general manager Andrea Picciau for his great availability. It will be a pleasure for us to wear the clothes designed by Fourteen on sports fields and in sports halls all over Sardinia. As always, we will strive to give maximum visibility to the agreement by exploiting the communicative power offered by the web”.
“We are pleased to collaborate with Directa Sport – says Andrea Picciau, CEO of Fourteen – a company that is carrying out a very interesting project in Sardinia and that has impressed us from the very beginning with its enthusiasm. Our company still has an important island vein, and we hope that this agreement can somehow accompany a return to Sardinia that we hope will be gradual but deep thanks to the quality of our products. For us there are not customers, but partners, and for each of them we try to create tailor-made products capable of satisfying every need. This was also the case for Directa Sport. We hope that reporters and broadcast operators will appreciate and wear our clothes with pleasure”.